Comments on: What’s In a Name?

By: Azhar A

Azhar A — Fri, 10 Nov 2006 10:10:49 +0000

Thanks a lot for Chris campbell for the article i am looking for the same….

By: David

David — Thu, 02 Nov 2006 19:00:25 +0000

Great article, however in our case we opted for a different strategy. You stated that:

"It's our belief that an easy to remember name combined with a quality product is the key rather than a name that is just descriptive of the product."

We recently changed our name to Voices.com because it's a great domain name as well as it explains what we offer. In today's environment, I find the shorter, more memorable names are the most effective.

By: Stephen

Stephen — Thu, 26 Oct 2006 22:23:41 +0000

I would also check out StartSimple in New York

http://www.startsimple.com/

More traditional names and naming then the web2.0 stuff, but some very evocative names none the less.

By: Stephen M. Nipper

Stephen M. Nipper — Thu, 26 Oct 2006 07:22:35 +0000

Also: http://www.thinkvitamin.com/features/webapps/trademark-tips-for-your-web-app

By: Chris Campbell

Chris Campbell — Wed, 25 Oct 2006 17:35:42 +0000

Good call Alex.

Martin, that's not a bad idea. Could make that into a neat little web app that also checks if the domain name is available =)

By: Martin Ringlein

Martin Ringlein — Wed, 25 Oct 2006 17:29:17 +0000

Try out something I'd like to think I invented: "Scrabble Marketing".

My experience with how a board game, Scrabble, can revolutionize your branding and product naming strategy sessions. It's a fun, exciting and productive method for idea generation.

By: Alex

Alex — Wed, 25 Oct 2006 17:28:33 +0000

Cool Articles, well worth the read.

Just so you know, the link: for snarkhunting.com is broken... you have http://particletree.com/notebook/whatas-in-a-name/Snarkhunting.com instead of the correct link.